Advertisement

Now That’s a Hospitality Boat

Just in time for the Super Bowl, Anheuser-Busch is commandeering a cruise ship.

The National Football League will be holding this season’s Super Bowl at MetLife Stadium, which is the home of the New York Giants and New York Jets — and Bud Light plans to make the most of the neighborhood. Instead of taking over a hotel to host parties and VIP events, parent company Anheuser-Busch is bringing a cruise ship called Getaway from Scandinavia to the Hudson River.

“We’re able to handle 10 times as many people as we have had in the past by securing a cruise ship,” Rob McCarthy, vice president of Bud Light, told USA Today.
__

The_ Getaway_ will be docked at Pier 88, with events happening onboard as well as on the deck of the nearby Intrepid.

Advertisement

The Getaway is expected to arrive on January 30 — not typically the best time of year for boating around the island of Manhattan, but always a great time of year for a party.

Advertisement
Advertisement