"Experienced Yachts," Sanlorenzo Style

Plain and simple, the brokerage market across a spectrum of sizes is still pretty full. Sanlorenzo is among myriad builders that have taken trade-ins that haven't budged due to this brokerage glut. Rather than wait for global economies to recover, Sanlorenzo borrowed a page from the automotive sector. Why not create a pre-owned program wherein the yachts are spiffed up and buyers are given a guarantee?